20061110   

Michael considered fate at 11:05   |   Permalink   |   Post a Comment

Apple's movie-selling efforts are making progress, it would seem. Disney has sold almost half a million movies already:

With half a million sales in just under eight weeks, customers are purchasing approximately 62,500 movies from Apple's iTunes store each week, or just shy of 9,000 each day.

Compare that to roughly eight million tracks in the first eight weeks of the music store back in early 2003 (rough estimates).. Eight million tracks is probably around 700,000 "albums" worth - a more fair comparison against a movie. So maybe they've got something here? That half a million movies was good for approximately $4 million in revenue and Disney hopes it'll be looking at $50M for the first year.

At this point the real hurdle is price and selection. Offering only seventy five movies is a pretty paltry start, even if they do have big ones like Pirates of the Caribbean.. and $14.95? Puh-lease. I can do better down at my favourite soul-crushing superstore Wal-Mart.