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Michael considered fate at 15:07   |   Permalink   |   Post a Comment
O'Reilly and the No-Spin zone. Yah right. Article here:
Bill O'Reilly may proclaim at the beginning of his program that viewers are entering the "No Spin Zone," but a new study by Indiana University media researchers found that the Fox News personality consistently paints certain people and groups as villains and others as victims to present the world, as he sees it, through political rhetoric.

The IU researchers found that O'Reilly called a person or a group a derogatory name once every 6.8
[8.8] seconds, on average, or nearly nine times every minute during the editorials that open his program each night.

"It's obvious he's very big into calling people names, and he's very big into glittering generalities," said Mike Conway, assistant professor in the IU School of Journalism.
Luckily, we have large institutions of research to make these things clear to us - something that could have gone entirely undetected had nobody taken a real scientific interest in it. Go Hoosiers!

The seven propaganda devices include:
  • Name calling -- giving something a bad label to make the audience reject it without examining the evidence;
  • Glittering generalities -- the opposite of name calling;
  • Card stacking -- the selective use of facts and half-truths;
  • Bandwagon -- appeals to the desire, common to most of us, to follow the crowd;
  • Plain folks -- an attempt to convince an audience that they, and their ideas, are "of the people";
  • Transfer -- carries over the authority, sanction and prestige of something we respect or dispute to something the speaker would want us to accept; and
  • Testimonials -- involving a respected (or disrespected) person endorsing or rejecting an idea or person.
The same techniques were used during the late 1930s to study another prominent voice in a war-era, Father Charles Coughlin. His sermons evolved into a darker message of anti-Semitism and fascism, and he became a defender of Hitler and Mussolini. In this study, O'Reilly is a heavier and less-nuanced user of the propaganda devices than Coughlin.


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